A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” –Scott Cook
IPOs such as Facebook indicate a much warmer market. For those who might enjoy reading more on a psychological perspective: http://blog.marketpsych.com/2012_02_01_archive.html
Musings about the latest happenings in the fields of investor psychology, behavioral finance, and neuro-finance. We’ll explain what the latest research means for you and your bottom-line.