Tag Archives: a parable

The Old Man and the Tree: A Parable of Valuation; Back to School; and More…

Back to School

Back to school (a classic!) http://youtu.be/YlVDGmjz7eM

Any Columbia Graduate Business School Students attending this–Course on Mental Models and Investment Frameworks? Mental Models Columbia GBS 2012 Syllabus

A Preview to be read for the See’s Case Study (forthcoming….)

The Old Man and the Tree: A Parable of Valuation

Adapted from Solomon, Schwartz & Bauman,
Corporations – Cases and Materials at 143 (3d ed. 1996).


Once there was an old, wise man who owned an apple tree. It was a fine tree. With modest care it yielded a crop of apples which he sold for $100 each year. The man wanted money for new pursuits and thought of selling the tree. So, hoping to teach a good lesson, he placed an ad in the Business Opportunities section of the Wall Street Journal: “For sale, apple tree – best offer.”

The Old Man and the Tree or a Parable of Valuation

Readings and Viewing

http://blog.marketpsych.com/ and http://www.marketpsych.com/blog.php

Do not criticize the government (Marine sent to mental ward): http://www.lewrockwell.com/lewrockwell-show/2012/08/24/303-psycho-state-targeted-brandon-raub/